Middleton Private Equity

Middleton Partners focuses on leveraging our operational and industry experience in conjunction with a hands-on approach, leading to long-term and sustainable value creation.

Middleton’s team has extensive experience across industries and asset classes, resulting in a strong universe of internal and external operating partners for each investment.

We unlock value through our unique team comprised of entrepreneurs, executives, and investment professionals.

  • Industry Expertise

  • Extensive Network

  • Operational Improvements

  • Dedicated Investor Base

Investment Criteria

Size

New Platforms: We focus on opportunities between $2,000,000-$20,000,000 of EBITDA.

Add-on Businesses: Typically looking for greater than $5mm of revenue

Sector

New Platforms: Manufacturing and Distribution businesses based in the USA. Key sectors of focus include, but are not limited to:

  • Consumer Products

  • Commercial Foodservice

  • Food & Beverage

  • Hospitality Services

  • Commercial Fitness

Add-on Businesses: Brands or businesses in the Consumer (outdoor, housewares, fitness, beach, cooling, seasonal, baby, pet) and Commercial Fitness industry.

Investment Approach

We invest in industries where our experience and expertise unlock unique opportunities. We can leverage these opportunities through businesses at an inflection point where our industry experience and flexible capital lead to strong outcomes.

Current Investments

  • Bevan Cellars

    Sector: Food & Beverage

    Founded in 2005 by renowned Winemaker Russell Bevan, Bevan Cellars is a leading Napa Valley Winery.

    Bevan Cellars offers highly-rated wines across both accessible and highly limited, single-vineyard, ultra-premium price points.

  • TAG Fitness

    Sector: Commercial Products

    TAG Fitness is a commercial fitness platform, focusing on bringing quality strength equipment to the vertical fitness segment. Our end customers include, Fitness, Education, Multi-family, Corporate, Hospitality, Municipal, and more.

  • O2C Brands

    Sector: Consumer

    O2C Brands is a consumer platform business comprised of six brands operating at the intersection of outdoor, juvenile, and family fun. O2C is a leader in the portable cooling space with their brands O2COOL and Treva.

    Under Middleton’s ownership, O2C has made several strategic acquisitions, including Green Sprouts, Lunchbots, Ecovessel, and Ukonserve.

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